The Resource Patron engagement and marketing products and services for public libraries, Marshall Breeding
Patron engagement and marketing products and services for public libraries, Marshall Breeding
Resource Information
The item Patron engagement and marketing products and services for public libraries, Marshall Breeding represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Mercer County Library.This item is available to borrow from 1 library branch.
Resource Information
The item Patron engagement and marketing products and services for public libraries, Marshall Breeding represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Mercer County Library.
This item is available to borrow from 1 library branch.
- Summary
- "This issue of Library Technology Reports (vol. 59, no. 2), 'Patron Engagement and Marketing Products and Services for Public Libraries,' provides an overview of the technology products currently available to support library outreach and marketing strategies. In response to public libraries' interest in proactive marketing of their programs, services, and collections, a variety of new products have been introduced. Each takes a different approach in providing libraries with sophisticated tools to support marketing campaigns or other initiatives to strengthen engagement with their communities. Many involve harvesting data and producing analytics and visualizations that aim to provide insight into the strategic performance of the library and the effectiveness of its marketing efforts."
- Language
- eng
- Extent
- 44 pages
- Note
- Includes bibliographic references
- Isbn
- 9780838938195
- Label
- Patron engagement and marketing products and services for public libraries
- Title
- Patron engagement and marketing products and services for public libraries
- Statement of responsibility
- Marshall Breeding
- Language
- eng
- Summary
- "This issue of Library Technology Reports (vol. 59, no. 2), 'Patron Engagement and Marketing Products and Services for Public Libraries,' provides an overview of the technology products currently available to support library outreach and marketing strategies. In response to public libraries' interest in proactive marketing of their programs, services, and collections, a variety of new products have been introduced. Each takes a different approach in providing libraries with sophisticated tools to support marketing campaigns or other initiatives to strengthen engagement with their communities. Many involve harvesting data and producing analytics and visualizations that aim to provide insight into the strategic performance of the library and the effectiveness of its marketing efforts."
- Cataloging source
- YDX
- http://library.link/vocab/creatorName
- Breeding, Marshall
- Dewey number
- 021.7
- Illustrations
- illustrations
- Index
- no index present
- Literary form
- non fiction
- Nature of contents
- bibliography
- http://library.link/vocab/relatedWorkOrContributorName
- ALA TechSource
- Series statement
- Library technology reports,
- Series volume
- v. 58, no. 2
- http://library.link/vocab/subjectName
-
- Public libraries
- Public libraries
- Libraries
- Libraries
- Library outreach programs
- Label
- Patron engagement and marketing products and services for public libraries, Marshall Breeding
- Note
- Includes bibliographic references
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
-
- text
- still image
- Content type code
-
- txt
- sti
- Content type MARC source
-
- rdacontent
- rdacontent
- Control code
- on1298384582
- Dimensions
- 28 cm.
- Extent
- 44 pages
- Isbn
- 9780838938195
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- Other physical details
- illustrations
- System control number
- (OCoLC)1298384582
- Label
- Patron engagement and marketing products and services for public libraries, Marshall Breeding
- Note
- Includes bibliographic references
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
-
- text
- still image
- Content type code
-
- txt
- sti
- Content type MARC source
-
- rdacontent
- rdacontent
- Control code
- on1298384582
- Dimensions
- 28 cm.
- Extent
- 44 pages
- Isbn
- 9780838938195
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- Other physical details
- illustrations
- System control number
- (OCoLC)1298384582
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://mcl.library.link/portal/Patron-engagement-and-marketing-products-and/1WbgkAAbakg/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://mcl.library.link/portal/Patron-engagement-and-marketing-products-and/1WbgkAAbakg/">Patron engagement and marketing products and services for public libraries, Marshall Breeding</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://mcl.library.link/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="https://mcl.library.link/">Mercer County Library</a></span></span></span></span></div>